Cosmetics Industry Overview  

Thursday, February 19, 2009

Cosmetics have been around in one shape or form for many years,
the earliest documented use of cosmetics is around 4000BC way
back in ancient Egypt days where eye decoration and scents
became common place. From then to now, very little has changed
in the use of cosmetics, they are still used to contour and
highlight the skin and features and to mask any body odour,
although odour issues are not as big an issue now as it was back
in those days.

The word "Cosmetics" is a rather broad term targeted towards
many market sectors, its dictionary definition is;

A powder, lotion, lipstick, rouge, or other preparation for
beautifying the face, skin, hair, nails, etc.
Cosmetics, superficial measures to make something appear
better, more attractive, or more impressive:

A sub category of "Cosmetics" is "Makeup" this encompasses most
modern day beauty products and is targeted to Facial cosmetics
such as Eye Shadow, Lipstick, Mascara etc.

Today's Cosmetic market place is a huge global economy worth
approximately $40 billion, mostly generated in the western
countries but it is ever expanding into other global markets and
these expand. One of the best known and oldest cosmetic
providers is L'Oreal. L'Oreal first started in 1909 specializing
in hair colouring products in France, this grew rather rapidly
and eventually caught the eye of some now established cosmetics
companies in the USA. The year 1910 was when the likes of Max
Factor, Elizabeth Arden and Helena Rubinstein began their global
domination of this now lucrative market. These companies were
not joined by any others till Revlon joined in shortly before
WWII and Estee Lauder just after WWII.

The cosmetics industry has developed rather rapidly since these
early days of limited products as the quest for beauty has
become ever more important. Brands are now represented by key
celebrities around the world in a bid to increase the market
share of this $40 billion industry. The modern Cosmetics range
includes: Skincare, Lotions, Powders, Perfumes, Lip Colour, Nail
polishes, Eye Makeup, Face Makeup, Hair Colour, Hair Care, Baby
products, Bath Products, Party Makeup, Special FX makeup. As
with any growing industry using chemicals, the Cosmetics
industry has been in resistance with Governing bodies from the
word go as it brought into question the chemicals in use with
these products. Most countries now have a governing body
controlling the quality of allowable ingredients used within
cosmetic products; the USA has the FDA (Food & Drug
Administration). The FDA is a government Department of Health
and Human Services and is responsible for the safety regulation
of many things including Cosmetics. Because of the involvement
of this regulation it has forced many companies to look at the
ingredients used and eliminate some of the synthetic
ingredients, thus the trend of the new "Good for you" makeup.

Many products now available boast not only a visible benefit to
the skin but a nutritional one also. In terms of development
cosmetics could be viewed as take a step back in the history
timeline to ancient Egypt times. For years synthetic ingredients
have replaced natural ones due to their ease to work with and
the visible results. With that in mind these governing
organizations have benefited the consumer, giving them better
products using Natural or Organic materials. Natural products
contain mineral and plant ingredients and organic products are
made with organic agricultural products. So when on the next
makeup shopping spree bear a thought for what is on sale and
weight up the price verses the benefits, as Natural Mineral
makeup may have more of an impact on the wallet, but will come
with the added benefit in protecting and nourishing the skin.


About The Author: Many ranges of cosmetics available from
http://www.cosmeticsfairy.co.uk alonf with many articles and
makeup how to tutorials on the blog site.

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http://www.isnare.com/html.php?aid=274087

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